2025, the year for consolidating our projects
2024 was a very special year for us because we celebrated our 30th anniversary in home textiles.In addition, we promoted a strong renewal of our catalogue of flooring products, we incorporated many new products in other families and we introduced new business lines such as bathroom accessories or outdoor cushions.
It has also been special because we continue to be a benchmark in multi-price and we have entered other markets such as the traditional and online markets, which have opened the door to new projects for this year 2025.
In this way, our brands are already present in the Ahorramás neighbourhood supermarkets, a chain with more than 40 years of experience and more than 280 shops in the Community of Madrid and Castilla-La Mancha, and we are in negotiations with other groups in the sector.
In 2024 we also increased our presence in the online channel by joining Zentrada, ‘Europe’s largest platform for the wholesale purchase of consumer products and brands’. This website connects more than 363,128 retailers across Europe with more than 500 European importers, manufacturers and wholesalers, who offer in their online shops, incorporated into the Zentrada sales operation, nearly 400,000 items with varied assortments, brands, highlights or special items of all kinds related to consumer goods in the trade.
At Wedom we are very proud to have passed the demanding filters of the German company and to be able to enter the online channel with such an interesting platform with international projection. This visibility has paved the way for us and in the coming months our products will be available on other well-known marketplaces.